Today, 12 September 2013, saw the official Irish launch of the Citroen C4 Picasso. Since 1999 Picasso has been very popular in Ireland, selling over 5,300, models. There have been many changes made in comparison with the outgoing C4 Picasso, and all appear to make for a better ride, practicality and driving experience.
Practicality has been vastly improved in this new generation C4 Picasso. Citroen say that this car gives very sufficient space for 5 full sized adults. Each of the rear seats are adult sized, and for those of you with growing families it will prove to be very popular because it actually has room for three full-sized baby seats in the back!
According to Citroen their boot space offers 13% more room than your typical MPV, the space available is 537 litres, and when you fold down the seats (which can be done in seconds) the car can offer as much as 1851 litres in space.
On the outside this car appears to be quiet small and if you compare it with the outgoing model it is actually 5cm shorter – this however doesn’t translate as small on the inside, the space is vast – part of this spacious feeling could have something to do with the panoramic windows which are available.
In terms of style the C4 Picasso’s lines make the car appear smaller and more compact than it actually is. This compact appearance is aided by the iconic Citroen chevron being flanked by LED lights; Louise Murphy from Citroen Ireland added that all of this gave the car a “smooth, uncluttered look.”
As should be expected a lot of items come as standard with this car. All versions offer LED day time running lights, alloy wheels, dual zone air conditioning, Bluetooth and “Relax Headrests.” Cruise control also comes as standard.
Admittedly I am taken with their infotainment system. Each C4 Picasso comes with a 7” touch screen with full Bluetooth, iPhone and USB capabilities. The screen itself works like a Smartphone and the ones which I test drove had an 8 gig memory “Gestion Jukebox” which stores your music in the car as would a USB.
There is also a 12” panoramic screen above the 7” screen and in selected models you can view a myriad of details through this screen, including accessibility to photographs.
Other options include leather seats; massage seats, adjustable leg rest in the passenger seats, bum warmers and more.
Citroen, to be fair, is well known for fuel efficiency and low CO2 emissions through their HDi engines. This C4 is 140kg lighter than the outgoing model and is pretty much the same weight as the C3 Picasso. The VTR+ model with the e-HDi burns 98g of CO2 and offers 3.8litres of fuel to 100km – in old speak this means it should offer potential owners 74mpg. This model comes with an ETG6 Efficient Tronic Gearbox and it aims to offer a smoother drive at lower speeds.
All available engines are diesel and they consist of HDi 90 (manual), e-HDi 90 (Airdream ETG6), e-HDi 115 (Airdream 6-speed manual), e-HDi 115 (Airdream ETG6) and BlueHDi 150 (6-speed manual).
This car comes with ABS with Electric Brakeforce Distribution (EBD) and Emergency Braking Assistance (EBA), Electronic Stability Control (ESC) with traction control, automatic electronic parking brake and Hill Start Assist as well as much other safety equipment. The most important thing to note is that the car has a 5 star NCAP rating and received a staggering score of 88% on child protection, this to be fair is class leading.
One of the big promises from Citroen these days is “Creative Technology”, and in this department they have “Park Assist 360.” This is a good system and is very handy for getting your car safely into tight spaces. The car assesses the area and tells you whether or not it is willing to assist you park.
Models and Prices
The models available with a variety of the engines already mentioned are the VTR, VTR+, Exclusive and the Exclusive plus, and in terms of price they range from €24,295 for the HDi VTR to €35,095 with the Exclusive+.
Citroen are directing their marketing towards mature couples, within this group they appear to be aiming towards grandparents. They are also aiming at the young family market.
Citroen expect to sell 350 C4 Picasso cars next year, 100 of which should be the C4 Picasso and the remainder are expected to be the Grand C4 Picasso which is due out soon.
This car is available on order from your nearest Citroen dealer. In the UK they are already 300% ahead of their goal for orders.